Strategy As Action: Competitive Dynamics and Competitive Advantage (Strategic Management)

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9780195161441: Strategy As Action: Competitive Dynamics and Competitive Advantage (Strategic Management)
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Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

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About the Author:

Curtis M. Grimm is at University of Maryland. Hun Lee is at George Mason University.

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Book Description Oxford University Press Inc, United States, 2005. Hardback. Condition: New. New. Language: English . Brand New Book ***** Print on Demand *****. Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions. Seller Inventory # APC9780195161441

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Book Description Oxford University Press Inc, United States, 2005. Hardback. Condition: New. New. Language: English . Brand New Book ***** Print on Demand *****.Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions. Seller Inventory # APC9780195161441

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