Management: Principles, Processes and Practices is a comprehensive textbook designed for management students. The content of the book is balanced with a due focus on concepts and theory, tools and methods and applications. An integrated approach has been adopted with a modular structure that is comprehensive in nature in its coverage of the subject and jargon free at the same time.
The book discusses in detail both the managerial functions as well as organizational functions. The whole exposition is divided into six streams viz., Economic and Financial Analysis, Excelling through People, Managerial Competencies, Creating and Delivering Customer Value, Quantitative Methods and Information Systems, and Operations and Technology Management.
Written in a lucid style and user-friendly manner, the book presents the basics, essentials, and applications of management, which will be useful to students.
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Anil Bhat, is presently Professor and Group Leader of Management Group, BITS, Pilani. He obtained his doctoral degree from IIM, Bangalore and has more than 17 years of distinguished academic, administrative and managerial experience. His specialization is Marketing Research. He is a member of
Academy of Management, American Marketing Association (AMA), Board Studies of GGS Indraprastha University and has served as management expert on UPSC expert panel for restructuring of civil services syllabus for management papers.
Arya Kumar is presently Group Leader of Economics and Finance Group, BITS Pilani. He completed his PhD from BITS Pilani. He has a diversified experience of more than 29 years of serving in educational institutions, research organizations, banks and financial institutions. His basic interests lie in
Entrepreneurship, Strategic Management, Values in Management and Financial Management. He is a member of the National Entrepreneurship Network (NEN) India Faculty Advisory Board.
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