Business Ethics (Oxford Higher Education) - Softcover

Albuquerque, D.

Softcover

ISBN 10: 0195699645 ISBN 13: 9780195699647

Publisher: Oxford University Press, 2010

Synopsis

Business Ethics is designed to serve as a textbook for first year students of MBA and diploma students of management courses. The book provides a deep insight into the crucial role played by ethical choices in managerial decision making within an organization as well as the impact of such decisions on the world at large.

Starting with a broad overview of the meaning and scope of ethics and the development of ethical thought, the book puts forward the applications of ethical standards to business areas such as corporate governance, marketing and brand management, advertising, and finance. The discussion shifts to a more human level with the various issues of workplace ethics as well as consumer rights. Special focus is given to ethical choices related to the environment, cyber space and criminal intimidation. Contemporary issues like corporate code of ethics, political correctness and the role played by NPO and NGO in upholding moral values are discussed in detail. Finally, several open-ended issues like Intellectual Property.
The book follows a debate-based approach where both for and against views are presented, followed by concept analysis and logical deductions. This approach is well aided with a number of caselets, case studies and end chapter review questions. This book will also serve as a useful reference for BBA faculty and professionals.

About this title

About the Author

Daniel Albuquerque is currently a visiting Professor of Management at various business schools and a consultant for Nirmala Institute of Education, Panaji, Goa. He is a Ph.D. in Philosophy from the Julius Maximilian University, Wuerzburg, Germany. Over a career spanning 25 years he has worked with several academic institutions and corporate organizations, both in India as well as abroad. He has been advisor to the CM of Goa and Professor of Business Management at the Goa Institute of Management. He is keenly interested in environmental issues and is a member of the Environment

Edition details

• Publisher: Oxford University Press
• Publication date: 2010
• Language: English
• ISBN 10: 0195699645
• ISBN 13: 9780195699647
• Binding: Paperback
• Edition number: 1
• Number of pages: 512