One of the fundamental pieces of information we use to predict future events, and make sense of past events, is 'frequency' - how often such an event has happened to us, or how often we have observed a particular event. How is it that we process such information? How does our brain deal with information on frequencies? How does such information influence our behavior, beliefs, and judgments? Important new findings on this topic have come from research within both social and cognitive psychology, though until now, never brought together in a single volume. Including contributions from world leaders in both cognitive and social psychology, this is a timely, and long overdue volume on this topic.
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Peter Sedlmeier is at University of Chemitz, Germany. Tilmann Betsch is at University of Heidelberg, Germany.
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Hardcover. Condition: new. Hardcover. From childhood, each of us develops our own personal set of theories and beliefs about the world in which we live. Given the impossibility of knowing about every event that can ever take place, we use cognitive short cuts to try to predict and make sense of the world around us. One of the fundamental pieces of information we use to predict future events, and make sense of past events, is 'frequency' - how often has such an event happened to us, or how often have weobserved a particular event? With such information we will make inferences about the likelihood of its future appearance. We will make judgements, assess risk, or even consumer decisions, on the basisof this information. We also form associations between events that frequently occur together, and even (often incorrectly) attribute causality between one event and the other as a result of their simultaneous appearance.How is it though that we process such information? How does our brain deal with information on frequencies? How does such information influence our behaviour, beliefs, and judgements? Important new findings on this topic have come from research within both socialand cognitive psychology, though until now, never brought together in a single volume.This is the first book to bring together two disparate literatures on this topic - drawing on researchfrom both cognitive psychology and social psychology. Including contributions from world leaders in the field, this is a timely, and long overdue volume on this topic. We make judgements, assess risk, make consumer decisions, on the basis of the frequency of events we have experienced or observed. Given the ability to affect both our beliefs and behaviour, this is a topic that has long been in need of an integrative review. This book focuses on the topic of 'frequency processing'. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9780198508632
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