Brainwashing: The science of thought control (Oxford Landmark Science) - Softcover

Taylor, Kathleen

Softcover

ISBN 10: 0198798334 ISBN 13: 9780198798330

Publisher: Oxford University Press, 2017

Synopsis

Throughout history, humans have attempted to influence and control the thoughts of others. Since the word 'brainwashing' was coined in the aftermath of the Korean War, it has become part of the popular culture and been exploited to create sensational headlines. It has also been the subject of learned discussion from many disciplines: including history, sociology, psychology, and psychotherapy. But until now, a crucial part of the debate has been missing: that of any serious reference to the science of the human brain. Descriptions of how opinions can be changed, whether by persuasion, deceit, or force, have been almost entirely psychological.

In Brainwashing, Kathleen Taylor brought the worlds of neuroscience and social psychology together for the first time. In elegant and accessible prose, and with abundant use of anecdotes and case-studies, she examines the ethical problems involved in carrying out the required experiments on humans, the limitations of animal models, and the frightening implications of such research. She also explores the history of thought-control and shows how it persists all around us, from marketing and television, to politics and education.

This edition includes a new preface from the author reflecting on the uses of brainwashing today, including by the Islamic State.

Oxford Landmark Science books are 'must-read' classics of modern science writing which have crystallized big ideas, and shaped the way we think.

About this title

About the Author:

Kathleen Taylor, Research scientist in the Department of Physiology, Anatomy and Genetics at the University of Oxford

Dr Kathleen Taylor studied physiology and philosophy at the University of Oxford. After a research MSc at Stirling University, working on brain chemistry, she returned to Oxford to do a DPhil in visual neuroscience and postdoctoral work on cognitive neuroscience. In 2002 she won two writing competitions run by the Times Higher Education Supplement, one for science writing and one for an essay in the humanities/social sciences. She has written on a range of topics from consciousness to cruelty, including several books published by OUP: Brainwashing (2004), Cruelty (2009), The Brain Supremacy (2012), and The Fragile Brain (2016).

Review:

Review from previous edition: "A magisterially detailed survey... Taylor is never less than 1irect and engaging. The subject may be difficult but the writing never is. With no hint at all of academic pretension, this is a model of how to make hard science accessible without rendering it
impossibly watered down or patronising. This is an outstanding book. Academic researchers and human rights professionals will find it a goldmine of relevant research and information. And anyone else interested in psychology will find it a thrill."

--Focus Magazine 12/2004

"The book is to be commended. Taylor writes engagingly."

--THES 25/03/2005

"I can't remember when I last encountered such a thoroughly argued book which was also so accessible. A miracle of cogency."

--Morning Star

"An ambitious and well-written study"

--The Guardian 07/11/2006

About this edition

• Publisher: Oxford University Press
• Publication date: 2017
• ISBN 10: 0198798334
• ISBN 13: 9780198798330
• Binding: Paperback
• Edition number: 2
• Number of pages: 544