The book focuses on the role of language as a powerful tool in representing and structuring the world. It explores how language can help construct stereotypes, identities, and human relationships. By constructing stereotypes language also manifests and perpetuates gender differences. The author examines how gender is in fact made up on a continuous basis in different linguistic and artistic expressions, e.g., sayings and proverbs, jokes, songs, films, TV plays, newspapers, theatre, and slogans behind vehicles, and reveals how these apparently playful activities strengthen gender stereotypes unnoticed. The book highlights the politics of representation and hegemony with regard to women with special reference to language. The readers are encouraged to realize that on the one hand language is a tool of control and hegemony while on the other hand it can be used to mount resistance against hegemony by reversing the discourse.
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Shahid Siddiqui, Professor/Head, Department of Social Sciences, Lahore School of Economics
Dr. Shahid Siddiqui obtained his Ph.D. in Language Education from the University of Toronto, Canada and M.Ed. TESOL from the University of Manchester, U.K. He has been involved with the educational system of Pakistan as a teacher, teacher educator, and researcher. He has worked in some prestigious universities such as the Aga Khan University (AKU), GIK Institute of Engineering Sciences and Technology, and Lahore University of Management Sciences (LUMS). Presently he is Professor and Head of the Department of Social Sciences at the Lahore School of Economics (LSE). His areas of interest include socio-cultural aspects of language, gender, educational change, and critical pedagogy. His published books include, Rethinking Education in Pakistan: Perceptions, Practices, and Possibilities (2007), Adhe Adhoore Khawab (an Urdu novel), and forthcoming Education, Development, and Freedom.
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