This book develops a new and conceptually distinctive analysis of Americanization in European and Japanese industry after the Second World War, based on a rich set of sectoral and firm-based studies by an international group of distinguished scholars. The authors highlight the autonomous and creative role of local actors in selectively adapting US technology and management methods to suit local conditions and, strikingly, in creating new hybrid forms that combined indigenous and foreign practices in unforeseen and often remarkably competitive ways.
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Jonathan Zeitlin is Professor of History, Sociology, and Industrial Relations, University of Wisconsin-Madison, USA; and Jean Monnet Fellow, European University Institute, Florence, Italy.
Gary Herrigel is Associate Professor of Political Science, University of Chicago, USA.
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Paperback. Condition: new. Paperback. Throughout the evolution of the modern world economy, new models of productive efficiency and business organization have emerged-in Britain in the nineteenth century, in the US in the early (and perhaps late) twentieth century, and in Japan in the 1980s and 1990s. At each point foreign observers have looked for the secrets of success and best practice, and initiatives have been taken to transmit and diffuse.This book looks in detail at'Americanization' in Europe and Japan in the post-war period. A group of distinguished international scholars explore in depth the processes, the ideologies, and the adaptations in a number of differentcountries (the UK, France, Italy, Japan, Sweden, Germany) and different sectors (engineering, telecommunications, motor vehicles, steel, and rubber). The book is rich in historical analysis based on careful research. This provides the basis for informed and subtle theoretical analysis of the complexities of the diffusion of business organization and the powerful influences of Americanization in this century. It will be of compelling interest to historians, socialscientists and business academics concerned with the dynamics of economic and corporate growth, industrial development, and the diffusion of productive and business models. An analysis of Americanization in European and Japanese industry after the Second World War. The international contributors analyse the autonomous and creative role of local actors in selectively adapting US technology and management methods to suit local conditions. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780199269044
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