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Synopsis
We all run up against mental blocks, and there s no better map for getting around them than Conceptual Blockbusting. This proven and popular book is packed with eye-opening exercises and original thought problems that will stretch your mind. Whether you re a student or a teacher, an artist or an executive, you need to think flexibly and creatively.
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About the Author
James L. Adams is professor emeritus at Stanford University, where he has chaired several programs, taught courses on design and creativity, and participated in many executive programs. Trained as an engineer and artist, he has conducted corporate workshops around the world. He lives on the Stanford campus.
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Conceptual Blockbusting: A Guide to Better Ideas
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Basic Books (edition 3rd Edition), 1990
ISBN 10: 0201550865
ISBN 13: 9780201550863
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