This text uses cases to explain Management Information Systems concepts within an industry perspective. The cases are direct, real and written in the late '90's. Each chapter contains specific sections to thoroughly present and explain the relevant information systems and business concepts. Built upon extensive information technology sections, this text includes contextual elements such as actual financial information and analysis, the importance of data and the impact of technology on the manufacturing, marketing and distribution processes. An appropriate text for Management Information Systems.
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Gerald Post teaches at the University of the Pacific.
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