Communication: Principles for a Lifetime : Principles of Communication, Portable Edition: 1 - Softcover

Beebe, Steven A.; Beebe, Susan J.; Ivy, Diana K.

9780205580668: Communication: Principles for a Lifetime : Principles of Communication, Portable Edition: 1

Softcover

ISBN 10: 0205580661 ISBN 13: 9780205580668

Publisher: Pearson, 2008

This alternative version of Communication: Principles for a Lifetime is a four volume set (sold together or separately) with fully integrated practice tests and contextually placed icons connected to our interactive online MyCommunicationLab resources. This Portable Edition offers unparalleled flexibility, choice, and support for the learning experience. Written by experienced and highly regarded authors and teachers, Communication: Principles for a Lifetime, Portable Edition provides readers with all the theory and skills necessary €” in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge is learning the myriad of skills, principles, and theories without being overwhelmed, Beebe, Beebe, and Ivy anchor all discussion around five key principles of communication throughout their book: Be aware

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From the Back Cover:

Communication: Principles for a Lifetime, Portable Edition -- Volume 1: Principles of Communication

Steven A. Beebe, Texas State University - San Marcos
Susan J. Beebe, Texas State University - San Marcos
Diana K. Ivy, Texas A&M University - Corpus Christi

Volume 1 of Communication: Principles for a Lifetime, Portable Edition introduces the five principles used throughout the text as a framework for understanding the importance of communication:

Be aware of your communication with yourself and others.
Effectively use and interpret verbal messages.
Effectively use and interpret nonverbal messages.
Listen and respond thoughtfully to others.
Appropriately adapt messages to others.

These principles are designed to help you see the “big picture” of the role and significance of communication, both as you sit in the classroom and as you live your life. The five principles are introduced in Chapter 1.1, and then each principle is discussed and illustrated in a separate chapter.

This Portable Edition brings you maximum flexibility in an innovative format and the support that today’s communication courses require:

The innovative design of four separate volumes—Principles of Communication, Interpersonal Communication, Communicating in Groups and Teams, and Presentational Speaking —allows you to take with you only the volume you need to read and study—the ultimate format to fit the way you live!
Contextually placed icons connect to our interactive online MyCommunicationLab resources featuring integrated video clips of selected speeches and communication concepts, activities, practice tests, and much more, so you can see examples of the communication principles in action and learn more about the theory and skills interactively.