Expressly created to engage the visual and technological interests of today’s students, The Penguin Handbook revolutionized the way handbooks present information and ideas.
With a highly visual design, unique coverage of visual rhetoric and visual literacy, superior coverage of technology, and distinctive coverage of writing for different purposes, the first edition established itself as the best-selling handbook to enter the market in fifteen years. The third edition of this extraordinary handbook with enhanced visual examples and coverage, completely revised and expanded documentation chapters, cutting edge coverage of language issues, and much more.
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Lester Faigley (University of Texas, Austin), 1996 chair of CCCC and winner of the 1992 MLA Shaughnessy Prize, is known for his scholarship about visual discourse and electronic technologies.
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