This alternative version of Communication: Principles for a Lifetime is a four volume set (sold together or separately) with fully integrated practice tests and contextually placed icons connected to our interactive online MyCommunicationLab resources. This Portable Edition offers unparalleled flexibility, choice, and support for the learning experience.
Written by experienced and highly regarded authors and teachers, Communication: Principles for a Lifetime, Portable Edition provides readers with all the theory and skills necessary – in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge is learning the myriad of skills, principles, and theories without being overwhelmed, Beebe, Beebe, and Ivy anchor all discussion around five key principles of communication throughout their book:
Providing both comprehensive and cutting-edge content about communication organized around these five themes, Beebe, Beebe, and Ivy cover all of the topics expected in a manner that will help the reader organize the extensive range of material.
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Communication: Principles for a Lifetime, Portable Edition -- Volume 1: Principles of Communication
Steven A. Beebe, Texas State University - San Marcos
Susan J. Beebe, Texas State University - San Marcos
Diana K. Ivy, Texas A&M University - Corpus Christi
Volume 1 of Communication: Principles for a Lifetime, Portable Edition introduces the five principles used throughout the text as a framework for understanding the importance of communication:
These principles are designed to help you see the “big picture” of the role and significance of communication, both as you sit in the classroom and as you live your life. The five principles are introduced in Chapter 1.1, and then each principle is discussed and illustrated in a separate chapter.
This Portable Edition brings you maximum flexibility in an innovative format and the support that today’s communication courses require:
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Book Description Pearson, 2009. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX0205791379