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Media Communication: An Introduction to Theory and Process, Third Edition - Softcover

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9780230535497: Media Communication: An Introduction to Theory and Process, Third Edition

Synopsis

The media is at the heart of cultural, social, political and economic events throughout the world. But how is the role and influence of mass media evolving? Who controls what the media tell us? What impact is new technology on the media as we know it?

Building on the success of previous editions, Media Communication 3e continues to explore the changing media climate of the 21st Century. With each chapter howing how theory can be related to our everyday experience of the media, the book makes the most complex ideas easy to understand. All the key topics for first year study are introduced and broken down into manageable chunks, as the book examines the role, ownership and constraints of media production, explaining essential terminology along the way.  Packed with memorable examples from international media coverage of world affairs, this new edition explores important contemporary topics from public service broadcasting and network communication to web 2.0 and citizen journalism.

With helpful features, including an extensive glossary, further reading and suggestions for discussion, this third edition provides an essential resource for all those studying media and communication.

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About the Author

JAMES WATSON is a Visiting Lecturer in Media Studies at the University of Greenwich, UK

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ISBN 10: 0230535496 ISBN 13: 9780230535497
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Paperback. Condition: Very Good. Media Communication: An Introduction to Theory and Process This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780230535497

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Watson, J.
Published by Palgrave Macmillan, 2008
ISBN 10: 0230535496 ISBN 13: 9780230535497
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,800grams, ISBN:9780230535497. Seller Inventory # 8663065

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Watson, J.
Published by Palgrave Macmillan, 2008
ISBN 10: 0230535496 ISBN 13: 9780230535497
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780230535497. Seller Inventory # 9137222

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Watson, J
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ISBN 10: 0230535496 ISBN 13: 9780230535497
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