How Stella Saved The Farm: Tale About Making Innovation Happen - Softcover

Vijay Govindarajan; Chris Trimble

Softcover

ISBN 10: 0230764290 ISBN 13: 9780230764293

Publisher: Pan Macmillan?, 2013

Synopsis

How Stella Saved the Farm is a simple parable about making innovation happen.

Based on the award-winning work of Vijay Govindarajan and Chris Trimble, it is a story that will resonate for organizations of all types—public sector, private sector, and social sector, from mammoth global corporations to small companies employing just a few dozen people.

The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threatens.

The farm will succeed only if the team pulls together and innovates. The main characters in the story—Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea—are like people you know, maybe even yourself. Their tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest.

It’s a story that can be enjoyed by anyone.

How Stella Saved the Farm delivers eight simple lessons you can use to guide your own innovation initiatives to success. You will see how to avoid some of innovation’s most toxic myths, how to build the right kind of team, and how to learn quickly from experience as your initiative proceeds.

And you’ll have fun along the way.

http://us.macmillan.com/howstellasave...

http://howstellasavedthefarm.com/

About this title

About the Author

Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business and founding director of the Tuck School's Center for Global Leadership. He was the first professor in residence and chief innovation consultant at General Electric. He has worked with many Fortune 500 corporations and is a regular keynote speaker in CEO forums and major conferences around the world. Chris Trimble has been an advisor for dozens of top corporations on their innovation challenges and has traveled the world speaking about innovation. He is a faculty member at the Tuck School of Business at Dartmouth Govindarajan and Trimble have co-authored two other business books together: the international bestseller Ten Rules for Strategic Innovators and The Other Side of Innovation.

Review

“We have found How Stella Saved the Farm to be a very useful tool for raising the key challenges in organizing and executing innovation initiatives.” ―James Euchner, VP, Global Innovation at The Goodyear Tire & Rubber Company

“Deere has already held innovation workshops based on Stella, with very positive results. This is a powerful, practical tool for learning and executive development.” ―Mary Jones, Vice President Global Human Resources, Deere & Company

“This elegant story, rich in insight into what it takes to make innovation happen, has already had tremendous impact in GE executive development programs and on key innovation projects.” ―Stephen Liguori, Executive Director - Global Innovation and New Models, General Electric

“Govindarajan and Trimble have managed to do the unthinkable -- develop a case study that is both seriously thought-provoking and truly entertaining.” ―Dolph Johnson, Senior Vice President, Human Resources, Hasbro

“At first glance, I was skeptical. By the end, I was blown away. In a quick, fun read I found brilliant simplicity, capturing best practices for enabling and managing innovation. I continue to recommend Stella to executives seeking to turn new ideas into material business outcomes.” ―Roy Rosin, former vice president of Innovation, Intuit

“Delightful to read. And, it sliced right through the complexities of innovation.” ―Kathy O'Hara, Leadership and Organization Development Manager, AT&T Consumer IT

“Simple. Powerful. Memorable. This story resonates with our own experiences.” ―Jonathan Hornby, director of Worldwide Marketing, SAS Institute, and author of Radical Action for Radical Times

“Lively characters and practical lessons.” ―Abdul Halim bin Abdul Manaf, Product and Quality Program Manager, Freescale Semiconductor

“A wonderful story with terrific insights into innovation.” ―Kristi Marsella, vice president, Talent Management, E&J Gallo Winery

“Fantastic, practical, and business-minded read. Relevant for the business challenges of innovation, organizational renewal, and growth.” ―Sipho Gumbi, Senior Organizational Development Consultant, MTN Group Management Services

Edition details

• Publisher: Pan Macmillan?
• Publication date: 2013
• Language: English
• ISBN 10: 0230764290
• ISBN 13: 9780230764293
• Binding: Paperback
• Number of pages: 192