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Synopsis
We see them in flashing kaleidoscopes of colour and sound on television, splashes of neon on billboards, on glossy spreads in newspapers and magazines. We hear the peppy jingles on the radio. We even find them being sneaked past us as underwriting on public television and radio. Advertising is like a song Americans can't get out of their heads.
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Book Description
A spirited exploration of the culture created when advertising becomes not just a central institution, but the central institution.
From the Back Cover
'Twitchell eloquently excoriates the standard dull rants about the evils of commercialism. In true postmodern fashion, he argues that there can be no meaningful division between high art and advertising.... [N]ot a single page is without a cleverly turned sentence, thought-provoking remark, or outrageous conclusion.' -Wired
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- PublisherColumbia University Press
- Publication date1996
- ISBN 10 0231103247
- ISBN 13 9780231103244
- BindingHardcover
- Edition number1
- Number of pages296
- Rating
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Adcult USA : The Triumph of Advertising in American Culture
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ISBN 13: 9780231103244
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Adcult USA : The Triumph of Advertising in American Culture
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ISBN 10: 0231103247
ISBN 13: 9780231103244
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Adcult USA : The Triumph of Advertising in American Culture
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ISBN 10: 0231103247
ISBN 13: 9780231103244
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Adcult USA: The Triumph of Advertising in American Culture
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Adcult USA: The Triumph of Advertising in American Culture
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