The Seventh Sense: How Flashes of Insight Change Your Life (Columbia Business School Publishing) - Softcover

Duggan Ph.D., William

Softcover

ISBN 10: 0231169078 ISBN 13: 9780231169073

Publisher: Columbia Business School Publishing, 2017

Synopsis

Flashes of insight―the "Eureka!" moments that produce new and useful ideas in a single thought―are behind some of the world's most creative and practical innovations. This book shows how to cultivate more and better flashes of insight by harnessing the science and practice of the "seventh sense."

Drawing from psychology, neuroscience, Asian philosophy, and military strategy, William Duggan illustrates the power of the seventh sense to help readers aspire to and achieve more in their personal and professional lives. His examples include Gandhi, Joan of Arc, Starbucks founder Howard Shultz, and executives and students he has taught in his classes. His book presents specific steps in the form of three practical tools to help prepare the mind, see and seize opportunity, and follow through on one's resolution. Based on Duggan's perennially popular Columbia Business School course, this book teaches the mental skills and discipline that power the seventh sense.

About this title

About the Author

Bill Duggan is a professor at Columbia Business School and the author of three recent books on innovation: Strategic Intuition: The Creative Spark in Human Achievement (2007); Creative Strategy: A Guide for Innovation (2012); and The Seventh Sense: How Flashes of Insight Change Your Life (2015).

Edition details

• Publisher: Columbia Business School Publishing
• Publication date: 2017
• Language: English
• ISBN 10: 0231169078
• ISBN 13: 9780231169073
• Binding: Paperback
• Number of pages: 192