Writing for Multimedia and the Web - Softcover

Garrand, Timothy

 
9780240803814: Writing for Multimedia and the Web

Synopsis

The completely updated second edition of Writing for Multimedia and the Web provides a step-by-step explanation of how to create powerful content for interactive media. Major additions include: greatly expanded coverage of the Web, new case studies, and tips on building an interactive writing career. The book's clear writing style and extensive examples make it suitable for beginning and experienced writers, developers, and designers.

Part I, "Interactive Media and the Writer," examines the demands that multimedia and the Web make on the writer, including interactive architecture, writing for multiple media, organizational tools, and script formatting.

Parts II and III, "Writing Informational Multimedia and Websites" and "Writing Interactive Narrative," are devoted to in-depth case studies of a wide variety of projects, ranging from Websites, to training, to games. In these case studies, top writers and designers for multimedia and the Web reveal their secrets for creating effective programs.

Part IV, "Interactive Writing Careers," provides tips on becoming a professional interactive writer.

The companion CD-ROM includes script samples, site maps, screen shots, program demos, production information, links to software, and a video on the creation of a multimedia program.


Key elements updated and retained from the first editions include:

Clear explanation of the demands of interactivity and multimedia on the writer
Practical tips useful to the interactive writer, such as formatting and software
Detailed case studies of classic programs in all major types of multimedia: games, training, education, advertising, interactive movies, and Web sites
In depth interviews from the creators of successful multimedia programs
Extensive script samples, screen shots, and flowcharts
CD-ROM packed with video, software, scripts, demos, background, and reference material.

"synopsis" may belong to another edition of this title.

From the Back Cover

"Garrand has done it again. The first edition of Writing for Multimedia was the definitive work on interactive narrative. Now he has expanded his analysis to the Web. If you want to be successful on the Internet, this book is a must read!" - David Riordan, Creative Director, Next Step

"Garrand remains the 'go-to' guy for anyone wanting to know how to make sure Web site and multimedia content has an impact on their desired audience." - Andrew Nelson, writer/producer, Britannica.com Web site and Titanic: Adventure out of Time

"The new edition of Writing for Multimedia & the Web is a valuable multimedia bible for anyone who wants to write for new media. Garrand's interviews probe the secrets to interactive hits of the past while tracking things to come. I know I'll be keeping it close by my desk." - Matthew Costello, author, The 7th Guest and The 11th Hour and co-creator of Zoog Disney

"About this title" may belong to another edition of this title.