Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media.
Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design.
New Sections and Completely Updated Chapters:
*Writing a corporate web site: T. Rowe Price
*Creating blogs and podcasts
*Web writing tips from usability experts
*Optimizing text for web search engines
*Defining the user with use cases and user scenarios
*Dealing with web editors
*Software for organizing and writing interactive media content
*Script formats for all types of multimedia and web projects
*Writing careers
"synopsis" may belong to another edition of this title.
Timothy Garrand, Ph.D. is a recognized expert in content development and interactive architecture for interactive media. For more than 15 years, Garrand has brought his expertise to the development of a wide range of both web and multimedia projects for major clients, such as Fidelity Investments, Pearson Education, Houghton Mifflin, Citibank and The Hartford. Garrand is currently a Principal User Experience Architect at TandemSeven, a company that designs and architects business portals and custom eBusiness solutions, specializing in creating usable, intuitive interfaces for complex applications. Garrand is also a frequent speaker at conferences and professional gatherings and occasionally teaches college courses on interactive media.
"About this title" may belong to another edition of this title.
Seller: BooksRun, Philadelphia, PA, U.S.A.
Paperback. Condition: Very Good. 3. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 0240808223-11-1
Seller: Indiana Book Company, Marion, IN, U.S.A.
Condition: Good. Ships same or next business day with delivery confirmation. Good condition. May or may not contain highlighting. Expedited shipping available. Seller Inventory # 1000009971906-800
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Very Good. 3 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP81243436
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0240808223I3N00
Seller: HPB-Red, Dallas, TX, U.S.A.
paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_473716445
Seller: HPB-Emerald, Dallas, TX, U.S.A.
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_468677790
Seller: The Maryland Book Bank, Baltimore, MD, U.S.A.
paperback. Condition: Very Good. 3rd Edition. Used - Very Good. Seller Inventory # 13-Z-5-0248
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Condition: Very Good. 3 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP81243436
Quantity: 1 available
Seller: BookMarx Bookstore, Steubenville, OH, U.S.A.
Trade Paperback. Condition: Very Good. Support Small Business by buying this book! Family-owned bookshop in Steubenville, Ohio: BookMarx Bookstore. Books shipped within 24-48 hours. No marks or writing observed in text. Binding sound. Some rounding to spine and light wear on cover. Very Good-/Good+ Previous owner's name inside. About the book: Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers *The case studies explain real-life lessons and professional savvy through the experiences of interactive writing pros *The first-time glossary provides a quick-and-easy way to learn essential web writer lingo *Gain access to pro's personal views though reading first-person interviews with successful interactive designers and writers. Seller Inventory # 133269
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Condition: Good. Includes CD Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-C-077-03287
Quantity: 2 available