Items related to Introduction to Marketing Management: Text and Cases

Introduction to Marketing Management: Text and Cases - Hardcover

Rewoldt, Stewart Henry

 
9780256025385: Introduction to Marketing Management: Text and Cases
Hardcover
ISBN 10: 025602538X ISBN 13: 9780256025385
Publisher: R.D. Irwin, 1981

This specific ISBN edition is currently not available.

Synopsis

The fourth edition of this text is designed for a first course in marketing management. It introduces students to the approaches and problems of marketing decision making under conditions of uncertainty.

"synopsis" may belong to another edition of this title.

Publisher
R.D. Irwin
Publication date
1981
Language
English
ISBN 10 
025602538X
ISBN 13 
9780256025385
Binding
Hardcover
Edition number
4
Number of pages
874

(No Available Copies)

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Other Popular Editions of the Same Title

9780256019285: Introduction to marketing management: Text and cases

Featured Edition

ISBN 10:  0256019282 ISBN 13:  9780256019285
Publisher: R. D. Irwin, 1977
Hardcover