Items related to Introduction to Marketing Management: Text and Cases

Introduction to Marketing Management: Text and Cases - Hardcover

Rewoldt, Stewart Henry

 
9780256025385: Introduction to Marketing Management: Text and Cases
Hardcover
ISBN 10: 025602538X ISBN 13: 9780256025385
Publisher: R.D. Irwin, 1981

This specific ISBN edition is currently not available.

Synopsis

The fourth edition of this text is designed for a first course in marketing management. It introduces students to the approaches and problems of marketing decision making under conditions of uncertainty.

"synopsis" may belong to another edition of this title.

  • PublisherR.D. Irwin
  • Publication date1981
  • ISBN 10 025602538X
  • ISBN 13 9780256025385
  • BindingHardcover
  • LanguageEnglish
  • Edition number4
  • Number of pages874

(No Available Copies)

Search Books:



Create a Want

Can't find the book you're looking for? We'll keep searching for you. If one of our booksellers adds it to AbeBooks, we'll let you know!

Create a Want

Other Popular Editions of the Same Title

9780256019285: Introduction to marketing management: Text and cases

Featured Edition

ISBN 10:  0256019282 ISBN 13:  9780256019285
Publisher: R. D. Irwin, 1977
Hardcover