Synopsis
This text is recognized for an effective style that communicates clearly, and now more concisely than ever. The reorganized and condensed topical coverage continues to provide the theoretical foundation and modern tools necessary to success in a dynamic new 8 1/2 x 22", perforated-page format.
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About the Author
Ray Lesikar has served on the faculties of University of North Texas, Louisiana State University at Baton Rouge, The University of Texas at Austin, and Texas Christian University. His contributions to the literature include 6 books and numerous articles. He is a Fellow, Distinguished Member, and former president of the Association for Business Communication. He hold membership in SWFAD and is a former president of the Southwest Social Science Association.
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Basic business communication
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