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Introduction to Advertising & Promotion: An Integrated Marketing Communications Perspective - Hardcover
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Introduction to Advertising & Promotion: An Integrated Marketing Communications Perspective
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- PublisherRichard D Irwin
- Publication date1993
- ISBN 10 0256105162
- ISBN 13 9780256105162
- BindingHardcover
- LanguageEnglish
- Edition number2
- Number of pages928
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Introduction to Advertising & Promotion: An Integrated Marketing Communications Perspective
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Introduction to Advertising & Promotion: An Integrated Marketing Communications Perspective
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Intoduction to Advertising & Promotion an Integrated Marketing Communications Perspective
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