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Introduction to Advertising and Promotion: An Integrative Marketing Communications Perspective - Hardcover
- PublisherRichard d Irwin
- Publication date1993
- ISBN 10 0256108250
- ISBN 13 9780256108255
- BindingHardcover
- LanguageEnglish
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Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective
Published by
Longman Higher Education, 1993
ISBN 10: 0256108250
ISBN 13: 9780256108255
Used
Hardcover
Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Minor shelf wear. Seller Inventory # wbb0022178821
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