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Synopsis
A guide to marketing and consumer behaviour using a simplified framework of affect and cognition, behaviour and environment, with marketing strategy integrated throughout.
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Understanding Consumer Behavior
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 69075732-6
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Under Consumer Behaviour (The Irwin Series in Marketing)
Published by
Irwin Professional Publishing, 1993
ISBN 10: 0256122784
ISBN 13: 9780256122787
Used
Hardcover
Seller: AwesomeBooks, Wallingford, United Kingdom
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Hardcover. Condition: Very Good. Under Consumer Behaviour (The Irwin Series in Marketing) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780256122787
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Under Consumer Behaviour (The Irwin Series in Marketing)
Published by
Irwin Professional Publishing 01/10/1993, 1993
ISBN 10: 0256122784
ISBN 13: 9780256122787
Used
Hardcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780256122787
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Understanding Consumer Behavior
Seller: Lady Lisa's Bookshop, Chester, United Kingdom
Seller rating 5 out of 5 stars
Hardcover. Condition: Used: Acceptable. Hardback - 1993 - good condition - - used books, secondhand books, out of print books, hard to find books, for sale, second-hand books, nonfiction, non-fiction books, college books, student books, first editions, signed copies, exlibrary books sold, delivered world wide. 0-256-12278-4. Isbn 0256122784. This is a heavy book and will require extra money to post airmail to outside of the EU. Seller Inventory # 10285
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Understanding Consumer Behavior
Seller: Hamelyn, Madrid, M, Spain
Seller rating 5 out of 5 stars
Condition: Good. : Este libro explora el comportamiento del consumidor utilizando un marco simplificado de afecto y cognición, comportamiento y entorno, con la estrategia de marketing integrada en todo el libro. Incluye referencias bibliográficas e índice. EAN: 9780256122787 Tipo: Libros Categoría: Negocios y Economía Título: Understanding Consumer Behavior Autor: J. Paul Peter| Jerry C. Olson Idioma: en Páginas: 485 Formato: tapa dura Año de publicación: 1994. Seller Inventory # Happ-2025-12-18-c47252b9
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