Synopsis
This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.
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About the Author
John Pearce (Wayne, PA) teaches at Villanova University.
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Strategic Management: Formulation, Implementation and Control
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Irwin Professional Publishing, 1997
ISBN 10: 0256154783
ISBN 13: 9780256154788
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Strategic Management: Formulation, Implementation and Control
Published by
Irwin Professional Publishing, 1997
ISBN 10: 0256154783
ISBN 13: 9780256154788
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