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Avant-garde Videogames: Playing with Technoculture - Hardcover

 
9780262027144: Avant-garde Videogames: Playing with Technoculture
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An exploration of avant-garde games that builds upon the formal and political modes of contemporary and historical art movements.

The avant-garde challenges or leads culture; it opens up or redefines art forms and our perception of the way the world works. In this book, Brian Schrank describes the ways that the avant-garde emerges through videogames. Just as impressionism or cubism created alternative ways of making and viewing paintings, Schrank argues, avant-garde videogames create alternate ways of making and playing games. A mainstream game channels players into a tightly closed circuit of play; an avant-garde game opens up that circuit, revealing (and reveling in) its own nature as a game.

We can evaluate the avant-garde, Schrank argues, according to how it opens up the experience of games (formal art) or the experience of being in the world (political art). He shows that different artists use different strategies to achieve an avant-garde perspective. Some fixate on form, others on politics; some take radical positions, others more complicit ones. Schrank examines these strategies and the artists who deploy them, looking closely at four varieties of avant-garde games: radical formal, which breaks up the flow of the game so players can engage with its materiality, sensuality, and conventionality; radical political, which plays with art and politics as well as fictions and everyday life; complicit formal, which treats videogames as a resource (like any other art medium) for contemporary art; and complicit political, which uses populist methods to blend life, art, play, and reality―as in alternate reality games, which adapt Situationist strategies for a mass audience.

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About the Author:
Brian Schrank is Assistant Professor at the College of Computing and Digital Media at DePaul University.

Jay David Bolter is Wesley Chair of New Media and Codirector of the Augmented Media Lab at Georgia Institute of Technology. He is the author of Remediation: Understanding New Media (with Richard Grusin), Windows and Mirrors: Interaction Design, Digital Art and the Myth of Transparency (with Diane Gromala), both published by the MIT Press, and other books.
Review:

Like the multiple avant-gardes he so skillfully articulates in this much-needed treatise, Brian Schrank's Avant-garde Videogames radically challenges the status quo of how we see games, their place in art and culture, and provides a conceptual map of the many potential futures of this vibrant aesthetic form.

Tracy Fullerton, Associate Professor and Chair, USC Interactive Media & Games

In Avant-garde Videogames, Schrank shows us how the cutting-edge of games and the cutting-edge of art can be fashioned together into shears that cut holes into our perceptions of reality. This far-ranging examination of the relationship between games, technology, culture, and art serves as an excellent guide to the past, present, and future of avant-garde games.

Jesse Schell, CEO, Schell Games; Distinguished Professor of Entertainment Technology, Carnegie Mellon

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  • PublisherThe MIT Press
  • Publication date2014
  • ISBN 10 0262027143
  • ISBN 13 9780262027144
  • BindingHardcover
  • Edition number1
  • Number of pages217
  • Rating

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