The MIT Guide to Teaching Web Site Design (Digital Communication) - Softcover

Barrett, Edward; Levinson, Deborah A.; Lisanti, Suzana

Softcover

ISBN 10: 0262536978 ISBN 13: 9780262536974

Publisher: MIT Press, 2001

Synopsis

An accessible presentation of all aspects of teaching Web design based on the premise that the principles of good communication design in the past apply equally well to the Web.

About this title

About the Author

Edward Barrett is Senior Lecturer in the Program in Writing and Humanistic Studies at MIT.

Review

This Guide demystifies web site design by integrating numerous universal practices derived from traditional educational and managerial domains. In the conceptualization, planning and implementation stages, various considerations and recommendations emerge from the authors' collective experience in this enterprise: the need to take into account constraints imposed by the physical dimensions of the classroom; the utility of simple face-to-face meetings among students; the importance of clear objectives, well-defined collaborative roles, and knowledge of the intended audience; and effective strategies such as the use of focus groups. Underpinning an eminently pragmatic orientation that encompasses technical aspects of web architecture, graphic design, multimedia, and interactivity and illustrates topics through case studies, is a coherent and entirely convincing philosophy based on the centrality of writing and the applicability of universal rhetorical principles.

―Douglas Morgenstern, Senior Lecturer in Spanish, MIT

Edition details

• Publisher: MIT Press
• Publication date: 2001
• Language: English
• ISBN 10: 0262536978
• ISBN 13: 9780262536974
• Binding: Paperback
• Number of pages: 114