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Today's suburban metropolitan development of single-family homes, shopping centers, corporate offices, and roadway systems constitutes what Peter Rowe calls a "middle landscape" between the city and the countryside. While others have written about this phenomenon from the point of view of sociology or cultural geography, Rowe looks closely at suburban America in terms of design and physical planning. He builds a case for a new way of seeing and building suburbia, complete with theoretical underpinnings and a basis for design.
The directions Rowe pursues are threefold: what has actually been built since 1920, as simple arrangements of land, buildings, and infrastructure have been transformed into complex multiuse centers; the mythic themes, metaphors, and attitudes driving the production of important cultural artifacts like the home and the workplace; and the definition of design principles for this new landscape.
Rowe looks first at how suburban expansion has altered the land, at the new spatiocultural mosaic that has emerged and taken the place of the traditional city. He then examines four cultural artifacts - the house and its garden; the retail realm of roadside franchises and commercial strips, shopping villages and malls; the modern workplace of office parks and corporate estates; and the roadway that has become an essential link to all of these. Running throughout, he notes, is a story of technical planning and mass production where, paradoxically, rational excesses are often cloaked in romantic imagery. He concludes by proposing - and illustrating with numerous examples - a symbolic construct of "modern pastoralism" that juxtaposes the idea of arcadian simplicity and value against the modern technical temperament.
The directions Rowe pursues are threefold: what has actually been built since 1920, as simple arrangements of land, buildings, and infrastructure have been transformed into complex multiuse centers; the mythic themes, metaphors, and attitudes driving the production of important cultural artifacts like the home and the workplace; and the definition of design principles for this new landscape.
Rowe looks first at how suburban expansion has altered the land, at the new spatiocultural mosaic that has emerged and taken the place of the traditional city. He then examines four cultural artifacts - the house and its garden; the retail realm of roadside franchises and commercial strips, shopping villages and malls; the modern workplace of office parks and corporate estates; and the roadway that has become an essential link to all of these. Running throughout, he notes, is a story of technical planning and mass production where, paradoxically, rational excesses are often cloaked in romantic imagery. He concludes by proposing - and illustrating with numerous examples - a symbolic construct of "modern pastoralism" that juxtaposes the idea of arcadian simplicity and value against the modern technical temperament.
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About the Author:
"A fascinating examination of the four chief cultural artifacts that have shaped [suburbia]: houses, shopping places, workplaces, and highways."
—Witold Rybczynski, The Atlantic
"Rowe's study moves beyond historical documentation and analysis to provocative speculation about bow suburban environments might be made more efficient and aesthetically pleasing ... be describes specific conceptual and practical design strategies that have the potential to transform the conventional suburban settings of our living, working, and commuting."
—C. M. Howett, University of Georgia, Choice
Peter G. Rowe is Dean of the Harvard Graduate School of Design, where he is Raymond Garbe Professor of Architecture and Urban Design.
Review:
"A fascinating examination of the four chief cultural artifacts that have shaped [suburbia]: houses, shopping places, workplaces, and highways."
—Witold Rybczynski, The Atlantic
"Rowe's study moves beyond historical documentation and analysis to provocative speculation about bow suburban environments might be made more efficient and aesthetically pleasing ... be describes specific conceptual and practical design strategies that have the potential to transform the conventional suburban settings of our living, working, and commuting."
—C. M. Howett, University of Georgia, Choice
"About this title" may belong to another edition of this title.
- PublisherMit Pr
- Publication date1992
- ISBN 10 0262680777
- ISBN 13 9780262680776
- BindingPaperback
- Number of pages335
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