Competitor Intelligence provides companies with a powerful strategic tool to help create, build and sustain a competitive advantage.
Perfectly Legal Competitor Intelligence clearly explains how to use competitor intelligence to your best advantage and how and where to get hold of it.
It covers the full range of potential sources of information and collection techniques; ways of protecting your own company's secrets; organisational issues; competitive benchmarking; the key role competitive intelligence plays in the strategic management process; and examples of competitor intelligence carried out by firms throughout Europe.
This book is an essential guide to finding out what your competitors can and will do.
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Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001215076
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-F-040-00338
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Hardcover. Condition: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.3. Seller Inventory # G0273601539I3N01
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