Perfectly Legal Competitor Intelligence: How to Get It, Use It and Profit from It (Financial Times Management Series)

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9780273601531: Perfectly Legal Competitor Intelligence: How to Get It, Use It and Profit from It (Financial Times Management Series)

Competitor Intelligence provides companies with a powerful strategic tool to help create, build and sustain a competitive advantage.
Perfectly Legal Competitor Intelligence clearly explains how to use competitor intelligence to your best advantage and how and where to get hold of it.
It covers the full range of potential sources of information and collection techniques; ways of protecting your own company's secrets; organisational issues; competitive benchmarking; the key role competitive intelligence plays in the strategic management process; and examples of competitor intelligence carried out by firms throughout Europe.
This book is an essential guide to finding out what your competitors can and will do.

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Bernhardt, Douglas
ISBN 10: 0273601539 ISBN 13: 9780273601531
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Published by Financial Times Prentice Hall 27/10/1993 (1993)
ISBN 10: 0273601539 ISBN 13: 9780273601531
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Book Description Financial Times Prentice Hall 27/10/1993, 1993. Hardcover. Book Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Bookseller Inventory # 6545-9780273601531

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Book Description -. Hardcover. Book Condition: Very Good. Perfectly Legal Competitor Intelligence: How to Get It, Use It and Profit from It This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bookseller Inventory # 7719-9780273601531

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Published by Financial Times Prentice Hall (1993)
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Published by Financial Times Management (1994)
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