Provides a general introduction to management theories, with chapters on accounting, finance, economics, and organizational behavior
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The Wharton School of the University of Pennsylvania is recognized worldwide for its innovative leadership and broad academic strengths across every major discipline and at every level of business education. Currently, Wharton has 4,695 students from nearly 50 countries enrolled in its degree programs, and nearly 10,000 annual participants in its executive education programs.
London Business School, founded in 1965, has firmly established itself as a leading international business school.
IMD International in Lausanne, Switzerland is best known for its executive education program; its small MBA program is also highly regarded. IMD bases its curriculum on the experience of a 43-member international faculty and its relationships with 125 Partner and Business Associates, many of whom are involved in major research projects with the school.
A world-class management companion straight from three of the world's leading MBA business schools.
High performers in today's accelerated business world must acquire knowledge in an extraordinary range of management areas. The Complete MBA Companion builds on the core of the latest MBA programs from three of the world's top business schools Ñ Wharton, the London Business School, and IMD in Lausanne, Switzerland Ñ giving every business professional the opportunity to study cutting-edge issues with the world's leading management professionals. The Complete MBA Companion provides a unique synthesis of the latest and most important management disciplines, bringing together contributions from 97 world-class contributors Ñ the strongest management writing team ever gathered. It delivers incisive, leading-edge essays on a remarkable range of globally relevant management issues Ñ all organized into twenty coherent modules, each with three to seven self-contained sections that are ideal for anytime, anywhere study.
When in the autumn of 1994 the Financial Times newspaper first asked three international business schools to cooperate in the production of a 20-part series on management, none of those involved had any inkling of the excitement which lay ahead.
Given popular reactions to much recent management literature the venture might ultimatelyhave been judged worthy, but dull. Conversely, it has to be said, the untried combination of journalists and academics could well have generated more heated exchanges than enlightenment!
By every yardstick, however, Mastering Management has so far proved to be an outstanding critical and commercial success. Readers on the whole responded enthusiastically by fax, letter and e-mail, including one individual who announced memorably that the series had inspired him to start his own business.
Sales of the Friday FT increased by more than 8 percent over the 20 week period when the articles ran in the newspaper, reader demand for back copies quickly exceeded supply, and syndication rights have been sold to newspapers in some 13 countries, including Canada, South Africa, France, Spain, Chile and Korea. Mastering Management in the process has been translated into Spanish, German, French, Danish, Portuguese and Korean.
Management, it seems, is the art of the moment as companies struggle to thrive in a fast changing world, responsibility is spread more widely throughout organizations, and employees take on the challenge of developing their own careers.
Not all the answers lie in business schools—not all by any means—but anyone who has done a Master of Business Administration degree or attended a short executive course will appreciate the sheer weight of ideas and collective wisdom in many of these institutions.
Unfortunately only the privileged few have the time or the money to take advantage of what such schools can offer, which is why this book of Mastering Management represents a significant publishing milestone. Here in a fully updated and re-edited version of the newspaper series, readers can access the knowledge and ideas of top professors at three of the leading business schools in the world. We hope it is the ideal taster for, companion to, and refresher after an MBA.
Finally...if you find this book useful, don't let our pursuit of management excellence end here. Successful management is a dynamic and unending challenge, with new approaches and skills always required to reflect the changing realities of business.
To this end we are currently developing Mastering Management as a vehicle for management learning so that readers who have mastered this book will be able to benefit from a range of opportunities to update their knowledge, keep abreast of new thinking from the world's leading management academics, and share their experiences with other managers.
If you would like to continue mastering management, then simply register your interest with the form at the back of the book and join the growing number of managers becoming FT Masters of Management. As a member of this group you will have privileged access to a range of new management development opportunities and materials, as well as a chance to shape Mastering Management publications to meet your needs.
We would particularly like to hear your views on the challenges you face, the areas of management you would most like to master, and your preferred means of learning. You will find an opportunity to contact us at the back of the book, and we look forward to hearing from you.— Tim Dickson
Executive Editor, FT Mastering Management
Originally published as a series of small articles in the UK's Financial Times over a 20-week period from 1994 to 1995, these succinct pieces on management were written by professors at three leading business schools: the Wharton School, the London Business School, and the International Institute for Management Development (Lausanne, Switzerland). the series, which has been updated and reedited for publication here, is loosely modeled on a typical MBA curriculum. Framed by an introduction and an end chapter on the future of management, 20 modules cover standard business topics (e.g., accounting, finance, human resource management, managing change, business ethics, and applied microeconomics). A good collection of basic introductory material, updated for today's business environment; of interest to public and academic libraries.?Dale F. Farris, Groves, Tex.
Copyright 1997 Reed Business Information, Inc.
Although this book originally appeared as a 20-part weekly supplement to the UK edition of the Financial Times, it has been organized here to resemble a textbook. Its contributors number nearly 100 academicians, and it is based on the core curricula of three of the world's most prestigious business schools: Wharton, London Business School, and IMD of Lausanne, Switzerland. Nonetheless, the 20 individual chapters (or modules) have been combined into a coherent, readable whole that both lays out the current philosophies and summarizes recent trends and developments in the fields of accounting, finance, marketing, human resources, business ethics, leadership, etc. Quite suitable for basic, general, and academic collections. David Rouse
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