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Success Built to Last: Creating a Life That Matters - Softcover

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9780273710431: Success Built to Last: Creating a Life That Matters

Synopsis

Robert Browning once asserted that a minute's success pays for the failure of years, but most of us would prefer a more favorable equation. Built to Last coauthor Jerry Porras and two qualified cohorts believe that a success is a lifetime matter. To prove their assertion, they tap the often counterintuitive wisdom of hundreds of men and women who achieved personal success. Their roster of experts includes billionaires, high-profile CEOs, heads of states, Nobel laureates, and celebrities -- but also self-starters who are relatively unknown. Memorable lessons to live by.

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Review

A Note from Sir Richard Branson
Richard Branson is best known for his successful Virgin brand, encompassing everything from a record label, a chain of music retail stores, Virgin Atlantic Airlines, and more. In September, 2006, Branson agreed to donate $3 billion to fight global warming.

"There is no greater thing you can do with your life and your work than follow your passions—in a way that serves the world and you. In this book you will learn from unknown and famous people—inspiring leaders like Nelson Mandela and entrepreneur Michael Dell—along with schoolteachers, scientists, community workers, athletes, artists, Nobel laureates and the Presidents of nations.

"From Bono and Quincy Jones to Maya Angelou and The Dalai Lama, they all challenged themselves to do more, be more and give back more than even they thought possible. Everyone wants success, but you can do better than that. This is an extraordinary book that finally reveals a meaningful 'secret formula' for success based on the lives of remarkable people."
Lessons of Lasting Success
Watch video of co-author Mark Thompson as he interviews figures featured in Success Built to Last.

Sir Richard Branson, Virgin Group President Jimmy Carter Herb Kelleher, Southwest Airlines Senator John McCain


From the Back Cover

Chosen by BusinessWeek as one of the top 5 books of 2006 in careers.  Read the full story at businessweek.com. 

 

Imagine discovering what successful people have in common, distilling it into a set of simple practices, and using them to transform your life and work. Authored by three legends in leadership and self-help — including Built to Last co-author Jerry Porras — it challenges conventional wisdom at every step. Success Built to Last draws on face-to-face, unscripted conversations with hundreds of remarkable human beings from around the world. Meet billionaires, CEOs, presidents of nations, Nobel laureates and celebrities — the rich, the famous and the unknown. Meet unsung heroes who've achieved lasting impact without obvious power or charisma. Famous or not, most started out ordinary. Discover how successful people "harvest" their strengths and their weaknesses, their victories and their surprising failures. Discover how you can find meaning in your life and work just as they did and summon the courage to follow your passions. Above all, see how they've sustained success for decades and you can too.

 

Foreword by Senator John McCain

Acknowledgements

 

Introduction–From Built to Last to Success Built to Last

Chapter 1: From Great to Lasting–Redefining Success

 

Part I: Meaning–How Successful People Stay Successful

Chapter 2: Love it or Lose–Passions and the Quest for Meaning

Chapter 3: Portfolio of Passions–It’s Not About Balance

Chapter 4: Why Successful People Stay Successful–Integrity to Meaning

 

Part II: ThoughtStyles–Extreme Makeovers Start in Your Head

Chapter 5: The Silent Scream–Why It’s So Damn Hard to Do What Matters

Chapter 6: The Cause Has Charisma–You Don’t Have to Be Charismatic to Be Successful

Chapter 7: The Tripping Point–Always Make New Mistakes

Chapter 8: Wounds to Wisdom–Trusting Your Weaknesses and Using Your Core Incompetencies

 

Part III: ActionStyles–Turning Passion into Action

Chapter 9: Earning Your Luck–Preparing for Serendipity by Using Big Hairy Audacious Goals

Chapter 10: Naked Conversations–Harvesting Contention

Chapter 11: Creating Alignment–The Environment Always Wins

The Pleasure of Finding Things Out–A Look at the Research Behind Success Built to Last

 

Endnotes

Biographical Index

Index

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