Exploring Strategy text only plus MyStrategyLab and The Strategy Experience simulation (9th Edition) - Softcover

Johnson, Gerry; Whittington, Richard; Scholes, Kevan

  • 3.94 out of 5 stars
    532 ratings by Goodreads
 
9780273737001: Exploring Strategy text only plus MyStrategyLab and The Strategy Experience simulation (9th Edition)
Softcover
ISBN 10: 0273737007 ISBN 13: 9780273737001
Publisher: Pearson Education Canada, 2010

Synopsis

Your essential guide to the real-world of Strategy.

"synopsis" may belong to another edition of this title.

From the Back Cover

With over 900,000 copies sold worldwide, Exploring Strategy is the essential textbook for tomorrow's managers. From multinationals to entrepreneurial start-ups, charities to government agencies, this book raises the big questions about these organisations - how they grow, how they innovate and how they change. This ninth edition of Exploring Strategy will enable you to: - Understand clearly the key concepts and tools of strategic management- Explore hot topics, including acquisitions and alliances, internationalisation and corporate governance- Learn from contemporary debates and case studies on organisations such as Skype, Google, Madonna, Virgin and the Glastonbury Festival- Enhance your learning through specially developed online resources that will give you an extra edge in your course work  MyStrategyLab has been developed to help you make the most of your studies in strategic management and get a better grade. Register now to: - Get hands-on experience of strategy analysis and decision-making with the Strategy Experience simulation- Learn strategy your way self-assessment questions will identify your strengths, with feedback and a recommended study plan to help you focus on where to improve- Revise for your exams using audio downloads, electronic flashcards and multi-lingual glossaries of key terms and definitions- Put a spotlight on strategy in the real world by watching video clips of managers talking about real strategic issues in their own organisations Register now at www.pearsoned.co.uk/mystrategylab   by following the instructions on the access card enclosed with all new copies of this book!

"About this title" may belong to another edition of this title.

Publisher
Pearson Education Canada
Publication date
2010
Language
English
ISBN 10 
0273737007
ISBN 13 
9780273737001
Binding
Paperback
Number of pages
562
Rating
  • 3.94 out of 5 stars
    532 ratings by Goodreads

Other Popular Editions of the Same Title

9780273735496: Exploring Strategy

Featured Edition

ISBN 10:  0273735497 ISBN 13:  9780273735496
Publisher: Pearson, 2011
Softcover