Items related to Advertising: Strategy, Creativity and Media
Synopsis
Unusual book
"synopsis" may belong to another edition of this title.
About the Author
Chris Fill BA, MSc. FCIM, is a Director of Fillassociates. The company develops teaching and learning materials related to marketing, communications and corporate reputation. He has authored many books, including his internationally recognised Marketing Communications text. The company also provides training, evaluation, project management and consultancy services for a variety of organisations. Formerly a Principal Lecturer at the University of Portsmouth, Chris is now an Advisory Professor at Poitiers Business School, is associated with the Institute of Practitioners' of Advertising, and is a Fellow and former Senior Examiner at the Chartered Institute of Marketing. www.fillassociates.co.uk. Graham Hughes is a former Principal Lecturer at Leeds Business School, Leeds Metropolitan University where he taught marketing communications, advertising and media strategy and brand management at undergraduate, postgraduate and professional levels. He has taught extensively on international programmes in China, Malaysia, India and southern Africa. He is now a freelance tutor and writer in marketing communications. Scott De Francesco PhD., has designed and taught innovative communications-based study programmes at universities in the United Kingdom, the United States and Australia. In addition to an expertise in advertising, he collaborates on international film projects for the Museum of Modern Art (NY) and has made original film translations for the Janus/Criterion foreign films collection. He has also served as media planner for a subsidiary of Ogilvy & Mather. He lives in New York City.
"About this title" may belong to another edition of this title.
- PublisherPearson
- Publication date2012
- ISBN 10 0273760890
- ISBN 13 9780273760894
- BindingPaperback
- LanguageEnglish
- Number of pages416
- Rating
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Advertising: Strategy, Creativity and Media
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR006848549
Quantity: 5 available
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Advertising: Strategy, Creativity and Media
Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # wbb0024233299
Quantity: 1 available
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Advertising: Strategy, Creativity and Media
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M00273760890-V
Quantity: 1 available
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Advertising : Strategy, Creativity and Media
Published by
Pearson Education, Limited, 2012
ISBN 10: 0273760890
ISBN 13: 9780273760894
Used
Softcover
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 14661229-6
Quantity: 3 available
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Advertising: Strategy, Creativity and Media
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780273760894. Seller Inventory # 4310383
Quantity: 1 available
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Advertising: Strategy, Creativity and Media
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780273760894. Seller Inventory # 4310260
Quantity: 1 available
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Advertising: Strategy, Creativity and Media
Seller: Brit Books, Milton Keynes, United Kingdom
Seller rating 4 out of 5 stars
Paperback. Condition: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Seller Inventory # 4192612
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International Edition
Advertising: Strategy, Creativity and Media
Published by
Pearson Education Limited, Harlow, 2012
ISBN 10: 0273760890
ISBN 13: 9780273760894
New
Trade paperback
Seller: Aideo Books, San Marino, CA, U.S.A.
Seller rating 5 out of 5 stars
Trade paperback. Condition: New in new dust jacket. First edition. ***INTERNATIONAL EDITION*** Read carefully before purchase: This book is the international edition in mint condition with the different ISBN and book cover design, the major content is printed in full English as same as the original North American edition. The book printed in black and white, generally send in twenty-four hours after the order confirmed. All shipments contain tracking numbers. Great professional textbook selling experience and expedite shipping service. 416 p. Audience: College/higher education. Seller Inventory # K654P0000532
Quantity: Over 20 available
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Advertising: Strategy, Creativity and Media
Seller: dsmbooks, Liverpool, United Kingdom
Seller rating 4 out of 5 stars
Paperback. Condition: Very Good. Very Good. book. Seller Inventory # D8S0-3-M-0273760890-4
Quantity: 1 available
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Advertising
Seller: moluna, Greven, Germany
Seller rating 5 out of 5 stars
Condition: New. The book covers advertising from top to bottom, with extensive coverage of traditional and contemporary approaches to all advertising media and a wealth of contemporary examples from around Europe and beyond. This book is the essential companion for undergr. Seller Inventory # 594491344
Quantity: Over 20 available