Synopsis
Book by Percy, Larry, Rossiter, John
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About the Author
rcy /f Larry
siter /f John /i R.
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Advertising Strategy: A Communication Theory Approach
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Advertising Strategy: A Communication Theory Approach
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Advertising Strategy (Hardcover)
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Bloomsbury Publishing Plc, Westport, 1980
ISBN 10: 0275916928
ISBN 13: 9780275916923
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Advertising Strategy: A Communication Theory Approach
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Condition: New. Num Pages: 301 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 248 x 171 x 31. Weight in Grams: 635. . 1980. Illustrated. hardcover. . . . . Books ship from the US and Ireland. Seller Inventory # V9780275916923
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Advertising Strategy (Hardcover)
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Bloomsbury Publishing Plc, Westport, 1980
ISBN 10: 0275916928
ISBN 13: 9780275916923
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