The Packer Way: Nine Stepping Stones to Building a Winning Organization - Softcover

Wolf, Ron; Attner, Paul

Softcover

ISBN 10: 0312243200 ISBN 13: 9780312243203

Publisher: St. Martin's Griffin, 1999

Synopsis

The Packer Way is an instructive book on the business of getting your team to the top--an essential guide for leaders and managers of any organization by the man who rebuilt the Green Bay Packers into Super Bowl champions. Ron Wolf achieved his goal of creating pro football's best team by using the nine core stepping stones he outlines here. Also included in this edition is a new chapter on Mike Holmgren's resignation and the hiring of Ray Rhodes as head coach. Whether you're managing a small start-up company or are the CEO of a major corporation, Ron Wolf's leadership principles will be invaluable to your organization's success.

About this title

Review

Most of those who truly appreciate the intricacies of sports and business--and the increasing fusion of the two--are at least somewhat familiar with the way football's Green Bay Packers have built a model sports business during the 1990s. Far fewer, though, are aware of just how much the team's ongoing success has resulted from moves made by its current executive vice president and general manager, Ron Wolf. In The Packer Way: The Nine Stepping Stones to Building a Winning Organization, Wolf and sports journalist Paul Attner tell how this storied NFL franchise recovered from a prolonged downturn with the adaptation of core principles that can also be applied by entrepreneurs and CEOs in startups and major companies. Each of the principles is illustrated with examples drawn from Wolf's Packer experiences and further clarified in chapter-ending point-by-point recaps. Non-fans may not always see relevance in the football references, but those who follow the game will appreciate and enjoy stories such as those about the process of hiring quarterback Brett Favre and coach Mike Holmgren. --Howard Rothman

From the Publisher

"Intermingles behind-the-scenes details of how Wolf built the [Packers] into champions with nine fundamental business steps designed to help managers build winning organizations." --The Sporting News

"Wolf outlines sensible strategies...Like football itself, The Packer Way is both serious and funny." --American Way

"This interesting publication is a good resource." --Library Journal

Edition details

• Publisher: St. Martin's Griffin
• Publication date: 1999
• ISBN 10: 0312243200
• ISBN 13: 9780312243203
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 288