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Synopsis
Visual Design speaks design, through design, to designers, presenting 95 core design principles with concise text and a touch of visual wit. Author of the bestselling Index series on design basics, Jim Krause uses a combination of Helvetica and Dingbats to teach a wide range of design topics (both conceptually and compositionally related) in a one-topic-per-spread format. Using humor, practical tips, and inspiring visual examples, Krause makes it clear how each of the 95 axioms of effective design are relevant and applicable across all forms of visuals: print, Web, and fine arts.
In this book, you’ll learn how to:
• Direct the eye through your designs using size relationships, color, visual pathways, and typographic hints
• Design effective compositions through grids, frames, outlines, dynamic spacing, symmetry, asymmetry, shading, patterns, and textures
• Fool the eye with shadows, depth, op-art, and visual subtraction
• Understand how color works and how to use it effectively
• See and use type by understanding type rules as well as when and how to break them
Visual Design is the first title in the brand new New Riders Creative Core series, which aims to provide instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals.
"synopsis" may belong to another edition of this title.
About the Author
Jim Krause has worked as a designer and illustrator since 1982. His clients have included Microsoft, Boeing, Seattle Schools, Washington Apples, and dozens of others. Krause is the author of the books within the Creative Core series, and is widely known for his best-selling “Index” titles ( Color Index, Idea Index, Design Basics Index , and several others). When he’s not working, Jim Krause can usually be found riding a bicycle or a motorcycle, hiking, drinking good espresso, reading, taking pictures, or doing an art project of some kind.
"About this title" may belong to another edition of this title.
- PublisherAdams Media
- Publication date2014
- ISBN 10 0321968158
- ISBN 13 9780321968159
- BindingPaperback
- LanguageEnglish
- Edition number1
- Number of pages240
- Rating
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Visual Design (Creative Core)
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.52. Seller Inventory # G0321968158I3N00
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Visual Design (Creative Core)
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paperback. Condition: Used - Acceptable. 1. Notable wear. Cover creased. Very readable copy. Seller Inventory # 25-04-14-di-41531-jm
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Visual Design (Creative Core)
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Condition: good. The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing. Seller Inventory # BSM.KXTX
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Visual Design (Creative Core)
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Paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_421768356
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Visual Design (Creative Core)
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Condition: Acceptable. The book is 100% readable but visibly worn, and damaged. This may include stains. tears, rips, folded pages, binding damage, dents, scuffs, scratches and sticker residue. The book also may contain heavy highlighting and notes. Most books listed do not fall under these conditions as we tend to underlist. If you would like a photo of your purchase,please contact us. Seller Inventory # 4JQZV10003KN
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Visual Design : Ninety-Five Things You Need to Know. Told in Helvetica and Dingbats
Published by
Pearson Education, Limited, 2014
ISBN 10: 0321968158
ISBN 13: 9780321968159
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Seller: Better World Books: West, Reno, NV, U.S.A.
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Visual Design (Creative Core)
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Condition: Good. This book has been examined carefully and the cover shows some wear. There may be some highlighting or writing inside, but the pages are mostly clean. Fast Shipping - Safe and Secure Mailer - Our goal is to deliver a better item than what you are hoping for! If not we will make it right! Seller Inventory # 1XGOUS001VP2
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Visual Design Ninetyfive thing
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Visual Design (Creative Core)
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paperback. Condition: Very Good. Ships Out Tomorrow! Seller Inventory # 250324051
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VISUAL DESIGN
Seller: Atlanta Vintage Books, Atlanta, GA, U.S.A.
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Paperback. Condition: Near Fine. Pages and designs are clean, bright and unmarked. Binding is tight, spine is uncreased. Text block is clean and unmarked. Covers are clean, bright and unmarked with light creasing to ends of spine and very slight curling to corners. Seller Inventory # 64893
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