Strategies for Technical Communication in the Workplace (3rd Edition) - Softcover

Gurak, Laura J.; Lannon, John M.

Softcover

ISBN 10: 0321995899 ISBN 13: 9780321995896

Publisher: Pearson, 2015

Synopsis

NOTE: You are purchasing a standalone product; MyWritingLab does not come packaged with this content. If you would like to purchase both the physical text and MyWritingLab for Technical Communication, search for:
0133942740 / 9780133942743  Gurak/Lannon, Strategies for Technical Communication in the Workplace Plus MyWritingLab with Pearson eText, 3/e

Package consists of:

• 0133944131 / 9780133944136  MyWritingLab with Pearson eText - Glue in Access Card
• 013394414X / 9780133944143 MyWritingLab with Pearson eText - Inside Star Sticker
• 0321995899 / 9780321995896  Strategies for Technical Communication in the Workplace, 3/e

MyWritingLab for Technical Communication is not a self-paced technology and should only be purchased when required by an instructor.

For introductory courses in Technical Communication.

Complete but streamlined coverage, with a focus on audience and purpose
Based on the acclaimed Technical Communication by Lannon and Gurak, Strategies for Technical Communication in the Workplace, Third Edition prepares students for workplace writing through a clear and concise writing style, useful checklists, practical applications, numerous sample documents, and coverage of technology and global issues. The third edition addresses changing technology in the workplace with a complete chapter on social media, updated examples, and sample documents. This brief and affordable text is accessible to students of all writing levels.
 
Also available with MyWritingLab™
This title is also available with MyWritingLab  — an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
 

 

About this title

From the Back Cover

Are you looking for a practical, streamlined, and inexpensive text for your course?

 

Strategies for Technical Communication in the Workplace clearly and concisely presents the many complex aspects of technical and workplace writing at a more affordable price than most other books in the market.

 

Do you want to provide students with practical guidance they can apply when creating effective workplace documents? 

 

Strategies presents technical and workplace communication in a hands-on manner, keeping the focus on doing. Hands-on features include Let's Get Started prompts, marginal notes, in-chapter Strategies boxes, and end-of-chapter Checklists and Application exercises.

 

Would your students benefit from a wide variety of annotated model documents?

 

Students learn best by not only creating but also seeing effective annotated examples of workplace documents and other communications. See Chapters 9 — 17.

 

Do you want your students to be prepared for today’s workplaces with the latest knowledge about global issues and technology?

 

The importance of reaching a global audience is introduced as a major topic in Chapter 2 and carried throughout the book. Strategies also addresses today’s workplace technologies by incorporating up-to-the-minute coverage of email, instant messaging, blogs, wikis, online video, podcasts, Web pages, presentation software, and more.  See Chapters 18 — 21.

About the Author

LAURA J. GURAK is Associate Professor and Director of the Internet Studies Center in the Rhetoric Department at the University of Minnesota, where she is also a Faculty Fellow in the Law School.

Edition details

• Publisher: Pearson
• Publication date: 2015
• ISBN 10: 0321995899
• ISBN 13: 9780321995896
• Binding: Paperback
• Language: English
• Edition number: 3
• Number of pages: 496