Business Communication: Process and Product (Study Guide) - Softcover

Guffey, Mary Ellen

Softcover

ISBN 10: 0324114540 ISBN 13: 9780324114546

Publisher: South-Western College Pub, 2002

Synopsis

Students benefit from this hands-on workbook because it provides a variety of exercises and sample test questions that review chapter concepts and key terms. The Study Guide also helps students enrich their vocabularies, master frequently misspelled words, and develop language competency with bonus C.L.U.E. exercises. Nearly all exercises are self-checked so that students receive immediate feedback. The Study Guide is especially helpful for short-term, evening, or distance-learning classes. Its question-oriented format ensures better student comprehension and retention as well as improved performance on chapter tests.

About this title

About the Author

A dedicated professional, Mary Ellen Guffey has taught business communication and business English topics for over thirty-five years. She received a bachelor's degree, summa cum laude, from Bowling Green State University; a master's degree from the University of Illinois, and a doctorate in business and economic education from the University of California, Los Angeles (UCLA). She has taught at the University of Illinois, Santa Monica College, and Los Angeles Pierce College. Now recognized as the world's leading business communication author, Dr. Guffey corresponds with instructors around the globe who are using her books. She is the founding author of the award-winning Business Communication: Process and Product, the leading business communication textbook in this country. She also wrote Business English, which serves more students than any other book in its field; Essentials of College English; and Essentials of Business Communication, the leading text/workbook in its market. Dr. Guffey is active professionally, serving on the review boards of the Business Communication Quarterly and the Journal of Business Communication, publications of the Association for Business Communication. She participates in national meetings, sponsors business communication awards, and is committed to promoting excellence in business communication pedagogy and the development of student writing skills.

Edition details

• Publisher: South-Western College Pub
• Publication date: 2002
• ISBN 10: 0324114540
• ISBN 13: 9780324114546
• Binding: Paperback
• Language: English
• Edition number: 4
• Number of pages: 256