Interactive Text, Economics: A Contemporary Introduction with Access Card and InfoTrac College Edition - Softcover

McEachern, William A.

Softcover

ISBN 10: 032417697X ISBN 13: 9780324176971

Publisher: South-Western College Pub, 2002

Synopsis

This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. Economics Interactive Text by William McEachern combines the original textbook with rich multimedia, real-time updates, exercises, self-assessment tests, note-taking tools, and much more. This combination of print and online material provides students with active learning tools and tutorials , and helps instructors shorten preparation time and improve instruction. The Interactive Text offers a complete technology teaching solution that integrates all of the media together in one seamless package - no "assembly" is required. Economics Interactive Text consists of two components: a Print Companion and an Online Companion, seamlessly integrated to provide an easy-to-use teaching and learning experience. The Print Companion is a paperback textbook that includes the core content from the original textbook. All time-sensitive pedagogical features and materials at the end of chapters have been moved from the printed textbook to the Online Companion. The Online Companion provides a dedicated Web site featuring all of the core content from the Print Companion combined with integrated, interactive learning resources , self-assessment tests, note-taking features, and basic course-management tools that enable instructors to create and manage a syllabus, track student self-assessment scores, broadcast notes to students, and send electronic messages to students.

About this title

About the Author

William A. McEachern began teaching large sections of economic principles when he joined the University of Connecticut in 1973. In 1980, he started offering teaching workshops around the country. In 2000, the University of Connecticut Alumni Association conferred on him its Faculty Excellence in Teaching Award. He has published books and monographs in public finance, public policy, and industrial organization. His research has also appeared in a variety of journals, including Economic Inquiry, National Tax Journal, Journal of Industrial Economics, Kyklos, and Public Choice. He is Founding Editor of The Teaching Economist, a newsletter that focuses on teaching economics at the college level, and is Founding Editor of The Connecticut Economy: A University of Connecticut Quarterly Review. Professor McEachern has advised federal, state, and local governments on policy matters and directed a bipartisan commission examining Connecticut's finances. He has been quoted in media such as the New York Times, London Times, Wall Street Journal, Christian Science Monitor, USA Today, and Reader's Digest. He was born in Portsmouth, N.H., earned an undergraduate degree with honors from Holy Cross College, spent three years in the army, and earned an M.A. and Ph.D. from the University of Virginia.

Review

My appreciation of his book is considerable. The quality of the writing is generally superb, and the balance with which the author presents controversial material is admirable.

I like the level and the way in which all the material is presented. The graphs are very clear and the supporting data is displayed in a very readable style. Overall-a great text.

I found the author's writing style engaging and comfortable. I think the examples used will connect with principles students. The case studies in each chapter I read were interesting, enlightening, and concise.

Edition details

• Publisher: South-Western College Pub
• Publication date: 2002
• ISBN 10: 032417697X
• ISBN 13: 9780324176971
• Binding: Paperback
• Language: English
• Edition number: 6
• Number of pages: 570