Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business textbook is rich with study tools, STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE gives you the competitive advantage on the test as well!
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Robert A. Pitts is professor of Strategic and International Management at Gettysburg College in Pennsylvania since 1986, Robert Pitts has authored a wide range of successful strategy texts, articles, and case studies during his 27 years of teaching. His teaching and research focus also includes the field of corporate finance. Prior to Gettysburg, he taught for 13 years in the management department at Penn State University. Pitts has been a visiting professor at the Sasin Graduate Institute in Bangkok, Thailand and IMEDE Management Institute in Lausanne, Switzerland, among others. Before entering academia, he worked in industry as an Investment Analyst for Prudential, a Plant Manager in Thailand, and as a US Peace Corps volunteer. Pitts holds degrees from Harvard (DBA), Columbia (MBA), and Yale (BA).Review:
I was impressed by the focus on achieving competitive advantage, which is reflected in the title and adhered to consistently throughout the text. This is unique among the texts I've seen in this discipline
I didn't choose the text -- it was selected by another faculty member who generally teaches the class. I would choose it myself, however, based on the good "fit" with my students. It gives great "real life" examples that help them see how these concepts work in today's businesses. They enjoy the examples, since they know the businesses. It's written at a good level for them, even though the concepts still seem challenging!
First and foremost, the clear focus on building and sustaining competitive advantage. This focus fits perfectly with our use of a business level simulation in the strategy classes. No other product on the market comes close.
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