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Synopsis
Powerful and practical, current and cutting-edge, ADVERTISING AND INTEGRATED BRAND PROMOTION, 5e captures the thrill of advertising with its integrated learning experience, solid theory, real-world examples, and coverage of emerging trends.
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Advertising and Integrated Brand Promotion: Fourth Edition
Published by
Thomson/South-Western, Mason, OH, 2006
ISBN 10: 0324320159
ISBN 13: 9780324320152
Used
Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Fourth Edition. The books text appears to be clean. Minor shelf and corner wear to the books cover and corners. Binding is still in good cond+ition. Scuffing, and rubbing to the books cover and corners. Size: 29 cm. 781 pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; Advertising; Psychology & Psychiatry. ISBN: 0324320159. ISBN/EAN: 9780324320152. Dewey Code: 659.1 22. Pictures of this item not already displayed here available upon request. Inventory No: 1561009883. Seller Inventory # 1561009883