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Managerial Economics, International Edition (with InfoApps Printed Access Card) - Softcover

 
9780324588316: Managerial Economics, International Edition (with InfoApps Printed Access Card)
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Part 1: OVERVIEW OF MANAGERIAL ECONOMICS. 1. Nature and Scope of Managerial Economics. 2. Economic Optimization. 3. Demand and Supply. Part 2: DEMAND ANALYSIS AND ESTIMATION. 4. Demand Analysis. 5. Demand Estimation. 6. Forecasting. Part 3: PRODUCTION AND COMPETITIVE MARKETS. 7. Production Analysis and Compensation Policy. 8. Cost Analysis and Estimation. 9. Linear Programming. 10. Competitive Markets. 11. Performance and Strategy in Competitive Markets. Part 4: IMPERFECT COMPETITION. 12. Monopoly and Monopsony. 13. Monopolistic Competition and Oligopoly. 14. Game Theory and Competitive Strategy. 15. Pricing Practices. Part 5: LONG-TERM INVESTMENT DECISIONS. 16. Risk Analysis. 17. Capital Budgeting. 18. Organization Structure and Corporate Governance. 19. Government in the Market Economy.

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  • PublisherSouth Western College
  • Publication date2008
  • ISBN 10 0324588313
  • ISBN 13 9780324588316
  • BindingPaperback
  • Number of pages864

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