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Marketing: An Introductory Text has been adapted in response to changes in teaching and new developments in research, with new sections including: - relationship marketing - ethics in marketing - green marketing - total quality management - public relations - customer care.
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- PublisherMacmillan
- ISBN 10 0333171691
- ISBN 13 9780333171691
- BindingPaperback
- Edition number2
- Number of pages316
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Marketing: An Introductory Text
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Book Description Paperback. Condition: Very Good. Marketing: An Introductory Text This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780333171691
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Marketing: An Introductory Text
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780333171691
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Marketing: An Introductory Text
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Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:0333171691. Seller Inventory # 9607755
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