Items related to Rivalry in Retail Financial Services

Rivalry in Retail Financial Services - Hardcover

Rothwell, Margaret; Jowett, Paul

 
9780333445303: Rivalry in Retail Financial Services

Synopsis

An exploration of the changes in strategy which the developments of the 1980s have provoked in banks, building societies and insurance companies. It presents an analysis of the frenzied activities of a group of players, all of whom have been forced to adjust to the new rules.

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