Synopsis
This new book sets out to provide a structured approach to retail strategy and implementation.
Structured around the key themes of planning and control, the book covers all stages of retail strategy, including analysis, planning, implementation and control, much of which is based on real-world experience with contributions from relevant management literature. The book covers all aspects of retail strategy and implementation from merchandise and customer service through to human resource development, management of the supply chain, and the latest developments in technology. Containing numerous international case vignettes and examples throughout, plus three large assignment case studies for detailed analysis, Retail Strategy is ideal for undergraduates and postgraduates of retailing.
"synopsis" may belong to another edition of this title.
About the Author
DAVID WALTERS is is an Associate Professor in Marketing in the Department of Business, Macquarie University, Sydney. An experienced academic, he has written seven books on the topic of retailing. He has also worked as a consultant for many years with several top retailing brands.
JACK HANRAHAN is a Retail Operations Manager within an electronics firm. After 20 years of experience in retailing, he now has responsibility for over eighty stores and approximately 1,700 staff.
"About this title" may belong to another edition of this title.
Other Popular Editions of the Same Title
Search results for Retail Strategy: Planning and Control
Stock Image
Retail Strategy: Planning and Control
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. Retail Strategy: Planning and Control This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780333752357
Buy Used
US$ 9.64
Shipping:
US$ 6.63
From United Kingdom to U.S.A.
Quantity: 2 available
Stock Image
Retail Strategy: Planning and Control
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9780333752357. Seller Inventory # 9821754
Buy Used
US$ 3.43
Shipping:
US$ 17.18
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Retail Strategy: Planning and Control
Published by
Palgrave Macmillan 05/05/2000, 2000
ISBN 10: 033375235X
ISBN 13: 9780333752357
Used
Softcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780333752357
Buy Used
US$ 13.65
Shipping:
US$ 9.27
From United Kingdom to U.S.A.
Quantity: 2 available
Stock Image
Retail Strategy: Planning and Control
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
Softcover. Condition: Très bon. Ancien livre de bibliothèque. Edition 2000. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2000. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-660-341