Media Research Methods: Audiences, Institutions, Texts - Softcover

Bertrand, Ina; Hughes, Peter

 
9780333960950: Media Research Methods: Audiences, Institutions, Texts

Synopsis

This text provides an accessible introduction and overview of research methods for studying media, communication and culture, drawing on both social science and humanities methodologies. The text covers the strengths, weaknesses, inherent assumptions and theoretical underpinnings of each methodology. It gives clear guidance, regarding how to use the methodologies and situates this in the context of critical evaluations of previously published research, thus encouraging students' development of skills in evaluating their own work and the work of others.

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About the Author

INA BERTRAND is Principal Fellow in Fine Arts, Melbourne University, Australia. She was formerly Associate Professor, Media Studies at La Trobe University, Australia.

PETER HUGHES is Senior Lecturer in Media Studies at La Trobe University, Australia. He is co-editor of the refereed on-line journal, Screening the Past.

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Other Popular Editions of the Same Title

9780333960943: Media Research Methods: Audiences, Institutions, Texts

Featured Edition

ISBN 10:  0333960947 ISBN 13:  9780333960943
Publisher: Palgrave, 2005
Hardcover