This textbook has been written to meet the current AS/A Level specifications for first teaching in 2000. Divided into 96 topic-based units, it provides full coverage of AQA, OCR and Edexcel A Levels. There are over 250 real-world case studies, and student tasks at the end of each chapter. Written by a team of Business Studies Examiners and teachers, the book clearly differentiates between AS and A2 material, and its unit structure allows maximum flexibility for teaching.
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Ian Marcouse is a Chief Examiner for a major A level examining board and a QCA Consultant on Business Studies Curriculum Development. He has brought together an exceptional team of experienced authors who have a thorough knowledge of the new AS level standard. Barry Martin is a Principal Examiner for A level Business Studies and co-author of the Complete A-Z Business Studies Handbook. Malcolm Surridge is a Principal Examiner for a major A level examining board and author of the forthcoming title Business Studies Stimulus Questions. Nancy Wall is Project Director for the Nuffield Project and an experienced author and editor. Ian Swift is a Senior Examiner for A level Business Studies and an established author. Clive Ruscoe is a teacher and lecturer and is an experienced author. Nigel Watson is a teacher at John Ruskin College and is an established author. Marie Brewer is a teacher of A level Business and Economics and an experienced author. Andrew Hammond is a teacher at John Ruskin College and is an experienced author.
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