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Synopsis
Examines the various ways politicians, spin doctors and special advisors from Parliament to local government have become increasingly enthusiastic and effective in their utilization of mass media to present and promote themselves and their policies to the public. This thoroughly revised, updated, and authoritative study of political communication in Britain draws on interviews with journalists and politicians, recent academic studies, and government reports to show how the use of media to inform, shape and manage public discourse has become a crucial, though potentially troublesome component of modern politics.
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About the Author
Bob Franklin is Professor of Journalism Studies at Cardiff University, UK.
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- PublisherFairchild Books
- Publication date2004
- ISBN 10 0340761946
- ISBN 13 9780340761946
- BindingPaperback
- Edition number2
- Number of pages288
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Packaging Politics: Political Communications in Britain's Media Democracy
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