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In the United States, truly novel ideas about management usually come from the fringes of management, or from new or small companies headed by innovative, small-firm entrepreneurs. Yet the company headed by Reinhard Mohn is a $14-billion multinational, with 57,000 employees. Founded in 1835 as a small-town printer of religious books and hymnals, it is today one of the world's biggest private media conglomerates.
It is the scale and success of Bertelsmann, rebuilt by Mr. Mohn virtually from scratch since World War II, that commends attention to his words.
If American managers are to succeed in the global economy, they will need to broaden their range of reading, starting, perhaps, right here. -- Alvin Toffler, From The Introduction
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Book Description Gebundene Ausgabe. Condition: Gut. 188 Seiten Schnitt leicht beschmutzt, Artikel stammt aus Nichtraucherhaushalt! BT147 Sprache: Englisch Gewicht in Gramm: 390. Seller Inventory # 198557
Book Description Gebundene Ausgabe. Condition: Sehr gut. 188 Seiten ex Library Book / aus eiiner wissenschaftlichen Bibliothek Sprache: Englisch Gewicht in Gramm: 391. Seller Inventory # 298721