Customers for Life - Hardcover

Sewell, Carl

Hardcover

ISBN 10: 0385415036 ISBN 13: 9780385415033

Publisher: Doubleday Business, 1990

Synopsis

A successful entrepreneur offers a straightforward "cookbook" approach for treating customers with the respect that keeps them coming back and for knowing what customers want before the customers know it themselves

About this title

From the Publisher:

The art of developing the long-term customer relationships that are the lifeblood of every successful enterprise.

"Sewell's fundamentals are to an entrepreneur what the three R's are to a teacher...required reading."--Harvey Mackay, author of Swim With The Sharks

From the Inside Flap:

letely revised and updated edition of the customer service classic (more than 600,000 copies sold), Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world.

Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original Customers for Life. A lively, down-to-earth narrative, it set the standard for customer service excellence and became a perennial bestseller. Building on that solid foundation, this expanded edition features five completely new chapters, as well as significant additions to the original material, based on the lessons Sewell has learned over the last ten years.

Sewell focuses on the expectations and demands of contemporary consumers and employees, showin

About this edition

• Publisher: Doubleday Business
• Publication date: 1990
• ISBN 10: 0385415036
• ISBN 13: 9780385415033
• Binding: Hardcover
• Edition number: 1
• Number of pages: 208