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Synopsis
The phenomena of `enterprise' and `heritage' might at first thought seem unrelated: this book sets out to show that the two concepts are not only related but deeply interdependent. If `enterprise' can be used to define the official encouragement of the values of the market society, then the growth of the heritage industry can be seen as a manifestation of the entrepreneurial spirit - marketing the past so that it is accessible to the man or woman in the street.
Using case studies, commentary and critique, the contributors to this lively volume discuss the importance of `enterprise' and `heritage' in British social and cultural life, with examples drawn from film, television, literature, urban planning, architecture, government advertising, information technology and tourism.
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About the Author
John Corner is Lecturer at the University of Liverpool. Sylvia Harvey is Senior Lecturer at Sheffield City Polytechnic.
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- PublisherRoutledge
- Publication date1991
- ISBN 10 0415047021
- ISBN 13 9780415047029
- BindingHardcover
- Number of pages282
- EditorCorner John, Harvey Sylvia
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